Consumers have a tough job trying to find their way through a sea of marketing mumbo jumbo, paid shout outs from content creators, and pointless fear pushed by the “natural is better” community.
The truth is, there isn’t a whole heck of a lot out there that is designed to steer you in the right direction. You may find some recommendations from peers or maybe an MD (who may not be well read in skin care outside of prescriptive problems), but really finding a source with solid information that isn’t trying to sell you product is close to zero.
This is precisely why I am able to make blog post like this. This is the truth based on science, not marketing, and if you put these steps into play, you will start having more “good skin days”.
Am I being a little melodramatic? Well maybe, but I’m making it my job to educate people on the importance of understanding products and how they work. There is a lot of misinformation working against us here and I’m making it my goal to bust these myths one by one.
If you’ve read any of my other posts about the skincare industry, I think you’ll be able to catch my feelings toward the industry in general. I cannot stress enough my passion for cosmetics and beauty. Heck, I dedicated a whole blog to it. The purpose of these blog posts aren’t to take stabs at cosmetic companies and I would never intentionally target a brand. The purpose of posts like this one is to inform and empower the consumer. If you are a company, no matter what it is, your bottom line is money. There is obviously nothing wrong with that, but the consumer needs to know the difference between marketing and science.